DAVID AUSTIN BATH, BODY & HOME FRAGRANCE COLLECTION
What is it? A lovely and pretty comprehensive range of rose-scented products, from lip balm and body-wash to candles and diffusers. Which comes from David Austin OBE who, yes, is better known as one of the country's most distinguished rose breeders (he brought into being the Constance Spry, the Wife of Bath and the Mary Rose roses, among many others).
What’s the USP? Its fabulous rose scent, which has been composed by the super-creative nose Ruth Mastenbroek. If you're a rose buff, you'll want to know that the English roses that feature most prominently in the resulting fragrance are the full-bodied Gertrude Jekyll, the fruity Lady Emma Hamilton and the lighter, citrussy Golden Celebration.
Hero product? I've tried the hand cream (£13, davidaustin.com) which smells very lovely indeed. I bet the rest of the range is just as good.
How new is it? The products were first showcased at last year's Chelsea Flower Show, and the full range is now available on the website.